A video or audio presence is becoming essential in order for businesses to stay in front of competitors. Investing in a good quality video content can be expensive but audio could be a good alternative for staying noticed and at the fraction of the price. It’s easier than you in think to know how to podcast economically.

Search engines love content – fact. Have you thought about recording your presentations in audio and putting them as MP3 on your website? Thanks to modern technology it’s relatively easy to do and you don’t necessarily need to be an audio producer in order to know how to podcast. You could also link to them through your auto responder emails or as an RSS feed to customers.

Firstly, invest in the following – a tie microphone and receiver. You will also want a mixer. This will convert the sound into your laptop through a USB cable. You need to purchase, if you haven’t already got one,a laptop and some audio software. There may be audio editing programs on your computer or alternatively they can be downloaded free of charge.

Before you can begin recording your presentation, make sure you test out the equipment beforehand. You shouldn’t need to alter the volume control of the tie microphone as this will probably be controlled automatically but it’s always best to check and I would say check again.

You may also find that the sound from the tie mic does not reach your laptop. Have a methodical approach for making sure everything works. This means things like checking that you all the leads connect properly. What about batteries, are they charged?

You can now check your mixer. If you can hear the sound going through the mixer by listening on your headphone, then you are halfway there. You will then need to check your settings on the audio control panel of your computer to make sure they are set to accept the mixer. And then you are ready to go, just press record on your audio software program.

It really is worth adding audio or video to your website. It doesn’t have to be that difficult in order to understand how to podcast economically. The key is to think quality at all times.

Help answer the question about audio mixer software

Audio mixer software?
ok so i've had a band for about 4 years and we never had any descent recording…we are an anarcho punk band.

and we don't have money to by a mixer. so my question is..

what is the best audio mixer software i can find?

im going to download acid pro as my recording software

if you guys have any tips feel fre to drop them off here

NOTE; we don't want it all professional recording…u know? were punk. so we like a little of the scratchy and crusty sounds but not too much that you can hear our music that well.

thanx

About Author

John (Tim) Mitchell trained as a journalist at the University For the Creative Arts (Farnham) after spending two years at the Arts Institute at Bournemouth specialising in audio-visual production.

After a brief spell freelancing in radio and print journalism, Tim went onto work for the UK Central Government’s Defra and Veterinary Laboratories Agency (VLA) in marketing/communications before working for RedRok Media